Content is one of the important ranking factors of a website. If we want our website to rank higher then we should have high-quality content. There are different things we can do to make our content or articles SEO friendly which means by doing these things we can rank our website higher. Here you can find how to write SEO friendly articles so your post can rank higher in the search engine. So before writing content, we should know these things.
Keyword research is one of the important steps to write SEO friendly articles content. By the help of keyword, people can find our site via a search engine. Our keyword should be words and phrases which people are searching in the search engine. We have to mention our keyword in the heading, subheading, image alt tag and at least 3-4 times in the content. Too many keywords at the content will get us in trouble because Google’s algorithm sees that as a keyword stuffing and won’t rank those type of content. We have to select a keyword which has at least a few search volume in the search engine. The long tail keyword is the best keyword to select nowadays. The long tail keyword is basically 3 or more than 3 words keyword. Using the keyword researching tool we can find different long tail keywords easily.
There are different keyword researching tools we can use :
- Google Trends
- Keyword Shitter
- Answer the public
Research Competitor content
Researching competitor’s content is a good way to gather more knowledge about the content you are going to write. Just google your keyword and you can find different sites with different content that you can read. By doing this you can gather more information and create better content. You can check out different sites but don’t try to copy the content from any other sites because google crawl can easily find the copied content of your website. There are different sites that helps you to find if the content is copied or not.
Some of them are:
Write unique and original content
Your content always should be unique and original. It is the key to success in the blogging industry. This is the only way you can achieve success. Your content defines your site and people will love if your content is unique and original. Different SEO pros like Chase Reiner and Neil Patel believe in better content which is key to rank your site in search engine. We always have to remember that our site is created to help people with the information.
Add Headline and sub-headlines
There should be always a headline that describes our content and inside the content, there should be different sub-headlines that separates our content. Our content should look neat so separating content with different paragraphs will help our content look clean and easy to read for the user. We can also use bulleting and numbering to make list. Always make your content clean and readable. Most of the people focus on design rather than focusing on user experience. So don’t make this kind of mistake.
The length of the article is also a factor that affects SEO. Content shouldn’t be less than 300 words otherwise Google might see your content as thin content and won’t let you rank higher. According to the different popular blogging platforms, 1600 words are the ideal length for the blog. Longer your content it is more likely to rank higher than a shorter length blog post. That does not mean your content quality won’t be counted. Also longer content has more possibility to have more backlinks and shares in social media.
Optimized Image and Alt Tag
In content, there should be different images because the images make content attractive and provide a clean format. People might use different images in the content but too many images take too much time to load the site and nobody likes slow sites. Even google can rank you lower if your site takes too much time to load. So the solution for this is to optimize image which not only smaller the size it also keeps the quality same.
There are different sites that help to optimize the image.
Some of them are:
After optimizing your image you can upload it but don’t forget to provide the name and related alt tag in your image. In your alt tag, you should put your keyword so it will help in SEO. Putting alt tag in your help your post to rank at that keyword and also image can rank on Google Images which helps other users to redirect on your site.
Internal and External Links
After writing your content don’t forget to put internal and external links in your content. Internal links are links to other posts of your website. By putting internal links a user might click the link and also read other posts of your site. But only link the other posts if they are related to the post. External links are the links from the other sites. The main goal of every site is to provide better information to the user so if there are other sites that have good related content then refer their link to your blog so your user can get more quality information.
So these are the things we should be focusing on how to write SEO friendly articles. If you are looking for help in SEO services in Nepal then contact N.evolution Tech they will help manage your SEO needs and get you ranking of Google.